Sunday, February 5, 2012

Choosing a Stock Broker

November 3, 2009 by ZBradford  
Filed under Stock Trading

Choosing a Stock Broker

When you decide to begin investing on the stock market, one of the first steps you need to take is choosing a stock broker. The broker will provide you with advice and execute your orders, but you are free to make your own decisions regarding your investments.

Initially, the only type of stock brokers were the full service brokers. The market was controlled by them and the high commissions they demanded were an industry standard, albeit too high for the average person. Stock market investment was only available to the very affluent. The situation changed in 1975 when these full service brokers lost control of the market. This led to the appearance of discount brokers – brokers who charged small commissions for the same services as the full service brokers, giving the average person access to the stock market. The introduction of the internet was another great improvement, as it increased trading efficiency significantly.

Although there are arguments against it, the general opinion is that all these changes have allowed for an improvement of both the investors and the investments. That is especially true in the case of individuals who research and seek to better understand the market.

When choosing a stock broker, you need to take into account your purpose and determine which of the four types best suits your needs.

The online discount brokers do not offer any advice and are limited to only taking your orders – when you want to buy or sell, they do as you instruct them. When choosing a stock broker from this category, it is best that you do your own research and maybe also use additional account management tools, as the investment choices are completely up to you.

As a variation of the discount brokers, the nest type of broker will also provide some advice and guidance, even though you will not receive full support; they will offer you access to more information and you will not be entirely on your own, however the decision is still your responsibility and you will need additional research.

The third category of stock brokers are the full service brokers. These will determine your investment options and particular needs based on your financial situation, and will advise you regarding specific stocks. The full service brokers offer complete guidance and suggestions, and the investor is able to benefit from the broker’s experience.

Money managers are stock brokers who only work with large portfolios in exchange for a percentage of the asset value. While this is without a doubt the most expensive of the four options, the money managers will handle all account operations and investments themselves and, in the long run, choosing a stock broker from this category may prove to be very worthwhile.

Regardless which of the above options you favor, always make sure that you are covered by the safety protocols of the Securities Investor Protection Corporation.

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